Resources/
Resources

Resources

Designing an Exceptional Life Sciences Hub

Hub services represent a major touchpoint with patients and healthcare providers, yet many brands struggle to effectively drive engagement. To support today’s patients and providers, brand teams should consider a digital patient services model that maximizes patient access. Chart a new course with this playbook, where you’ll dive into the data behind digital hubs, learn key strategies for maximizing hub adoption, and read success stories from life sciences manufacturers that have successfully introduced a digital hub

Optimizing the Field Team for Improved Brand Outcomes

Life sciences manufacturers are facing significant access and affordability challenges. It’s time to evolve the traditional field model to a strategic approach that helps HCPs navigate patient access with ease. Read this white paper for innovative strategies and best practices to empower your field team to improve brand performance

Strategies to Ensure the Long-term Success of Your Patient Services Programs

Life sciences manufacturers face growing challenges with building patient support programs that are also financially sustainable. Discover key research findings and industry insights that offer a strategic approach to ensuring patient service programs drive long-term brand value. In this infographic, you’ll learn: The state of drug utilization management and how manufacturers are responding Key trends in optimizing patient support with a gross-to-net lens Strategies for building a sustainable patient services program Harness your patient access potential   Ready to accelerate your access program

Optimizing Patient Access for Sustainable Growth

Life science companies are often challenged to meet forecasts and maximize the growth of their therapies at any cost – with gross-to-net (GTN) often taking the biggest hit. In today’s market conditions, manufacturers can no longer afford to overlook GTN when building and scaling a patient access strategy. Read this white paper to discover the ultimate playbook for aligning the internal teams that have a stake in your brand’s success - including marketing, sales, market access, and patient services - to balance maximum patient access with a sustainable GTN

Improving Prescription Coverage at the Pharmacy

Pharmacies play a pivotal role in brand success. Through strategically integrating your dispense network into your access strategy, you can successfully improve coverage and accelerate patient adoption. This white paper uncovers the pharmacy dynamics that underpin pharmaceutical brand growth, and outlines actionable strategies to help you build a strong pharmacy partnership that optimizes coverage at the counter