Case Study

PhilRx Drives High Adoption for Ophthalmology Brand

Read the success story behind a trailblazing ophthalmology brand launching a retail plus distribution strategy that accelerated adoption with PhilRx
Case study

As an innovative ophthalmology brand was preparing to launch, they carefully prepared  their channel strategy. The brand recognized that between fierce competition and a lagging retail channel, they needed a strategic partner that could help them maximize payer awareness, provider adoption, and patient access.

Phil and the ophthalmology brand worked together to achieve:

  • 90% patient enrollment 

  • 5x covered dispenses vs. retail

  • 6x refill adherence vs. retail

Ready to maximize brand adoption? 

Phil is ready to serve as your strategic partner in brand success. Book a demo for a personalized tour of the PhilRx patient access platform today.

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Our consultants will work with you to analyze your current channel strategy and make recommendations for how to improve patient access and increase the percentage of scripts getting covered by insurance.