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What Are the Leading Pharma HealthTech Trends?

Editor’s Note: One of the silver linings of the COVID-19 pandemic is that it accelerated the digital transformation of the United States healthcare ecosystem. Essentially overnight, the healthcare system flipped from a model that relied nearly exclusively on in-person care delivery to a blended care model mixing in-person and virtual. Key healthcare stakeholders (HCPs, patients, caregivers), accustomed to seamless digital experiences in other industries, were eager to adopt more widely accessible digital health technologies during the pandemic and continue to demand new ways of managing their health

Prior Authorization Increases Use of Healthcare Resources, Physicians say

Editor’s Note: In the era of specialty launches and increased payer utilization management requirements, life sciences brands need to be strategic to overcome prior authorization hurdles if they wish to unlock patient access to drive brand growth. Commercial leaders understand that utilization management requirements like PAs can be disruptive in the prescription access journey - often resulting in prescription abandonment and misaligned incentives that can impact brand growth. Despite this reality, most brands have been unsuccessful in creating actionable, real-time feedback loops on the prior authorization process that allows them to respond to the dynamic challenges facing their brands

Optimizing life sciences field teams

A persistent challenge for life sciences manufacturers is growing access and affordability obstacles, exacerbated by hard-to-enter formularies and rigorous utilization management (UM) practices. Payers are tightening the screws year over year with new cost containment strategies. Where there used to be hoops, they are now on fire, making it more difficult than ever to ensure reimbursement at the pharmacy

Why Layoffs are Not the Answer to Biopharma’s Troubled Market

Editor’s Note: In today’s tough macroeconomic and regulatory environment, there is no question that the pharmaceutical industry faces headwinds. Biotech companies in particular that face many of the same market challenges as more established players yet are still relying on investor capital to fund their operations are in a particularly precarious position. While being conservative with finances is prudent in a sluggish economy, it’s not a strategy that positions life sciences organizations for long term, sustained growth

Phil Inc Adds Additional Duchesnay USA Women’s Healthcare Product to PhilRx

In 2018, after launching Bonjesta® (doxylamine succinate and pyridoxine hydrochloride), Duchesnay USA utilized a combination of retail and specialty pharmacies to support patient access to the medication. This channel strategy experienced challenges, particularly around patient experience and prescription coverage rates. In 2022, the Duchesnay team engaged Phil Inc looking for ways to address their patient experience and access challenges: Shipping time: Patients experienced delays to therapy after paying their out of pocket expenses

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Our consultants will work with you to analyze your current channel strategy and make recommendations for how to improve patient access and increase the percentage of scripts getting covered by insurance.