On-Demand Webinar: Patient Access Strategies to Drive Sustained Brand Growth

6-Company News

In today’s complex channel environment, commercial teams must optimize their patient access strategy for sustainable brand growth.

Tune in as seasoned industry experts, Patrick Coyle, Founder & CEO of Novus Proximus LLC and Daniel Johnson, Director of Product Marketing at Phil, share how you can develop an integrated patient access strategy that unites your hub, field team, and services programs into a supercharged growth engine.

On this webinar, you’ll learn:

  • Optimal commercial structure to respond to evolving channel dynamics

  • Best practices for aligning field teams to promote organizational goals

  • Understanding of the impact of financial barriers to patient success

  • Key success metrics for a successful patient access program

  • How to use data to optimize field and access program outcomes

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