Case Study

PhilRx Launches Robust Channel Strategy for Specialty-Lite Migraine Brand

Read the success story behind a novel migraine brand launching a robust channel program to deliver a modern patient access experience with PhilRx

Case study

As a speciality-lite migraine brand was preparing to launch, they began to develop a robust channel strategy. Before partnering with Phil, the brand recognized that a successful launch in a highly competitive market would require an innovative approach to patient access. They needed a strategic partner that could help them deliver a modern patient experience while maximizing covered dispenses and provider loyalty.

Phil and the migraine brand worked together to achieve:

  • 90% patient enrollment¬†

  • 1.5x higher first fills vs. retail

  • 3x refill adherence vs. retail

Ready to maximize patient access? 

Phil is ready to serve as your strategic partner in brand success. Book a demo for a personalized tour of the PhilRx patient access platform today.

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